Talk to the head!

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Submitted by: Chuck Martin

I had a mentor. Everyone should. He was a kindly older gentleman that sold matchbook covers back in the 60’s.

He sat in his office and took nothing but re-orders. He was also part owner of a radio station in Las Vegas where I was “Chuck Baby on the Radio”, playing the part of the morning man and offering listeners music from John, Paul, George and Ringo, to name a few.

His mentoring led him to tell me: “My success in life is attributed to just one thing: Always talk to the head. Never to the feet.”

I built my broadcasting career, which consisted of owning radio stations, and Presidential Citations, on those words.

The Beatles – Rubber Sole (1965)



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